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Talk Radio is Only Half Right

There’s a lot to like about talk radio. In its most basic form, it researches current events, informs listeners about important issues, and analyzes the effect on society and our country. Without it, millions of citizens would not be as well informed.

The benefit of being informed is that listeners are able to more intelligently discuss issues with, and have a greater influence on, family, friends, co-workers, and even strangers. That’s all good. However, as valuable as talk radio is, more often than not it falls short of its potential.

What more could talk radio possibly do? Think about it. You listen to your favorite host and you learn things you didn’t know before. But because of the nature of the intolerant and hateful left, as well as the submissiveness of many in the Republican camp, most of what you learn is upsetting, disappointing, and even infuriating.

You walk away from the program more convinced than ever that America is at a crossroads and that liberals are destroying our way of life. You’re frustrated and want to do something about it, but you don’t know where to start or how to make a difference. That’s where talk radio falls short.

Sure, it does a great job of educating, but a poor job of motivating and activating. To be more effective, it needs to close the loop. How? By telling listeners what they can do to exert influence over the topics they cover. They’ve already got people riled up. Use that to the conservative movement’s advantage and point them in the right direction. Offer options so people can get involved if they want to. Don’t waste the opportunity.

Some example of options include:

  • For each topic, give listeners the names of conservative organizations and their websites. Encourage listeners to sign up for the organization’s newsletter, donate if they feel led, and join a local group if one is available.
  • Jump into political blogs and influence the conversation. Give blog names and websites.
  • Open Twitter and Facebook accounts to promote conservative ideas.
  • Write letters to the editor for newspapers and magazines.
  • Start or join a local political group. Mobilize more people to support your cause.
  • Attend or organize events or rallies.
  • Attend local Republican Party meetings.
  • Consider running for office.
  • Schedule a meeting with their city council member, Congressman, and/or state representative.
  • Raise money for a favorite cause.
  • Write an ebook.
  • Start a website.
  • Volunteer for political campaigns.
  • Attend townhall, City Council, and school board meetings.
  • Educate yourself about the US Constitution.
  • Write a letter to the CEO of a company to thank them (or shame them) for their actions.
  • Etc., etc.

Talk radio is doing a tremendous job, but it can expand its influence and help America significantly at the same time. If people were pointed in the right direction, more conservatives would get involved, and that can only be a good thing.

Please contact the talk show hosts you listen to and encourage them to take the next step and offer these options to their listeners so they can get involved and make a difference!